Artificial Intelligence in Business Analytics and Sales: An Extensive Review

Abstract

With previously unheard-of levels of efficiency, precision, and personalization, artificial intelligence (AI) is revolutionizing business analytics and sales. The integration of AI with business analytics and sales is thoroughly reviewed in this study, which covers the theoretical underpinnings, real-world applications, industrial case studies, difficulties, moral dilemmas, and potential future developments. This study attempts to give a comprehensive knowledge of AI's transformational potential, critical success criteria, and the changing interplay between technology and human expertise in the business domain by drawing on recent academic and industrial research.